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The face of Fashion Industry is witnessed a dramatic change in which the business is done. In the current scenario, Internet is considered as one of the channels of marketing (front end) in Apparel business. Here we focus on current trend.

Internet marketing has made its presence in the fashion industry. Fashion represents one's personal style and a taste of art. Every month, every one of us spends at least hundreds to thousands on what we are wearing. There are different purchasing and supplying sources to renew your closet every season. Now, it is no longer necessary to purchase directly from stores. E-buying is definitely the current trend.